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Necessary Cookies

Required for basic website functionality and security

Analytics Cookies

Google Analytics to understand website usage

Functional Cookies

Remember your preferences and settings

Marketing Cookies

Google Ads and personalised advertisements

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Cookie Policy

Information about the cookies we use and how to manage your preferences

This Cookie Policy explains how infinitnovae AS uses cookies and similar tracking technologies when you visit our website. We want to ensure you understand what cookies are, how we use them, and how you can control them.

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners. Cookies allow websites to recognise your device and remember information about your visit, such as your preferred language and other settings.

Why We Use Cookies

We use cookies and similar technologies for several purposes, including to ensure our website functions properly, improve your browsing experience, analyse how our website is used, and provide personalised content and advertisements. Cookies help us understand which parts of our website are most popular, how visitors move around the site, and identify any technical issues. This information helps us improve our services and provide a better user experience.

Types of Cookies We Use

We use different types of cookies for various purposes:

Necessary Cookies

These cookies are essential for our website to function properly. They enable basic functions like page navigation, access to secure areas of the website, and remember your cookie consent preferences. Without these cookies, our website cannot function properly, so they cannot be disabled.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to gather insights about website usage, popular pages, and user behaviour patterns. This information helps us improve our website and services.

Functional Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your preferences, language settings, and region. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Marketing Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may be used by advertising partners to build a profile of your interests and show you relevant adverts on other sites. We use Google Ads for remarketing and advertising purposes. These cookies track your browsing habits to provide personalised advertisements.

Cookie Details

Below is a detailed list of the specific cookies we use:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie consent preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes unique users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - attribution tracking 90 days Marketing
IDE Google Ads - personalised advertising 13 months Marketing

Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report website usage statistics and deliver advertisements. These include:

Google Analytics

We use Google Analytics to analyse website usage and improve our services. Google Analytics uses cookies to collect information about how visitors use our site, including the number of visitors, where visitors come from, and which pages they visit. This information is used to compile reports and help us improve our website.

Google Ads

We use Google Ads for advertising and remarketing purposes. These services may use cookies to show you personalised advertisements based on your previous visits to our website and your interests. The advertisements may appear on Google search results or on websites that participate in Google's advertising network.

Google Fonts

We use Google Fonts to display fonts on our website. When you visit our site, Google may set cookies to optimise font delivery and monitor usage of their font service.

Managing Your Cookie Preferences

You have several options for managing cookies:

Our Cookie Consent Banner

When you first visit our website, you will see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clicking the cookie preferences link in our website footer.

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse all cookies, only accept cookies from specific websites, or notify you when cookies are being sent. However, please note that disabling cookies may affect the functionality of our website and your user experience.

Opt-Out Tools

For Google Analytics, you can opt out by installing the Google Analytics Opt-out Browser Add-on. For Google Ads, you can adjust your ad preferences through your Google Account settings or visit the Google Ads Settings page.

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to respect your cookie preferences while still providing basic functionality. When you choose to reject marketing or analytics cookies, Google Consent Mode ensures that Google services operate in a privacy-focused manner, sending only essential information while respecting your privacy choices.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We will notify you of any significant changes by posting the updated policy on our website and updating the "last updated" date.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at:

  • Email: privacy@infinitnovae.world
  • Phone: +45 33847056
  • Address: infinitnovae AS, Gammel Kongevej 86, 8029 Aarhus, Denmark

Last updated: 1st January 2026

infinitnovae

Expert spa marketing automation platform comparisons for the beauty industry.

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+45 33847056

contact@infinitnovae.world

Gammel Kongevej 86, 8029 Aarhus, Denmark

Monday-Friday: 9:00 - 18:00

© 2026 infinitnovae AS. Registration Number: CVR95732681. All rights reserved.